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Agencies offering Central Location Tests

Controlled in-person product tests — taste, touch, use — conducted in facilities for consistent, comparable sensory evaluation.

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These locations include headquarters and other listed offices.

12 agencies to explore

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Cross Marketing

Headquarters in Tokyo, Japan

Japanese market research company providing research planning, data collection, analysis and reporting. Its services include online surveys, focus groups, depth interviews, home visits, central location tests and participant recruitment, supported by proprietary panels.

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Leger

Headquarters in Canada

Leger provides custom market research, public-affairs research, customer-experience studies, and analytics. Its services combine qualitative research, online surveys, and hybrid methods such as research communities and sensory testing.

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