Agencies offering Brand & Ad Tracking

2CV

Headquarters in United Kingdom

Global research agency supporting brand, audience, innovation, and communications decisions for technology, entertainment, finance, and public-sector clients.

Acorn Marketing & Research Consultants

Headquarters in Singapore, Singapore

Singapore-based research consultancy working across Asian markets. Acorn studies brand positioning, customer experience, market segments and pricing, using approaches including online surveys, conjoint modelling and mystery shopping.

Adience

Headquarters in United States

B2B market research agency helping organizations understand customer segments, develop brands and products, and track market perceptions.

Agility Research & Strategy

Headquarters in Singapore, Singapore

Research and strategy consultancy focused on affluent, high-net-worth and luxury consumers. It combines qualitative studies, segmentation and brand tracking with its LuxeTalk consumer community to inform product, brand and customer experience decisions.

Alter Agents

Alter Agents provides custom qualitative and quantitative market research, shopper research, and brand tracking. Its services combine interviews, focus groups, surveys, ethnography, diary studies, and neuroscience methods to inform marketing decisions.

Appinio

Headquarters in Germany

Research platform and consultancy providing survey-based consumer insights, brand tracking, and testing of products, concepts, and creative assets.

Ask Africa

Headquarters in South Africa

South African research company providing consumer profiling, brand tracking, and market intelligence across African markets.

Attest

Headquarters in United Kingdom

Consumer research platform offering surveys, AI-moderated interviews and access to research specialists. It supports concept testing, brand tracking, creative evaluation and consumer profiling.

Basis Global

Headquarters in United Kingdom

Global insight consultancy conducting qualitative and quantitative research, brand tracking, and consumer, B2B, and healthcare studies.

Bellomy

Research and analytics agency helping businesses evaluate products, brand performance, customer segments, shopping experiences, and customer satisfaction.

Blackbox Research

Headquarters in Singapore, Singapore

Singapore research and insights company serving businesses, governments and agency partners. Blackbox combines qualitative and quantitative studies with brand tracking, customer experience, pricing and public-opinion research.

Blauw Research

Headquarters in Rotterdam, Netherlands

Dutch market research consultancy combining qualitative and quantitative research with customer experience, brand tracking, concept testing, and research communities.

Borderless Access

Headquarters in Bengaluru, India

Research and insights company offering consumer, B2B and healthcare panels alongside custom qualitative and quantitative studies. Borderless Access provides product and concept testing, brand tracking, customer experience research and analytics.

C Space

C Space builds insight communities and provides customer research for brand, innovation, and experience decisions. Its services include segmentation, concept evaluation, and brand tracking, and it is part of Escalent Group.

Civey

Headquarters in Germany

German digital market and opinion research provider combining online panel surveys, statistical modelling, brand measurement, and research consulting.

Clarion Research

Headquarters in New York, United States

Custom research consultancy using surveys, qualitative studies, and analytics to investigate markets and customer behavior. Its work covers brand health, customer experience, advertising, product innovation, and pricing across domestic and international markets.

Coleman Insights

Coleman Insights conducts audience and brand research for radio, podcasting, and audio businesses. Its services include music and content testing, focus groups, brand strategy, and campaign brand-lift measurement.

Day One Strategy

Day One Strategy provides healthcare market research and brand strategy. Its services include qualitative and quantitative studies, patient journey research, segmentation, message and concept testing, social listening, and brand tracking.

Decision Lab

Headquarters in Ho Chi Minh City, Vietnam

Vietnam market research consultancy and YouGov partner offering custom survey research, audience profiling and brand tracking. Its team supports questionnaire design, sampling, analysis and reporting, alongside omnibus and subscription data products.

Dynata

Dynata supplies first-party research audiences, survey data, and managed research services. Its offering includes brand tracking, creative testing, survey programming, and reporting.

Echelon Insights

Echelon Insights provides opinion research, data science, and research-based strategy for communications, marketing, and campaigns. Its services include focus groups, message and advertising tests, audience segmentation, brand tracking, and conversation monitoring.

Focaldata

Headquarters in United Kingdom

Research company combining a survey and AI-assisted qualitative platform with expert-led research design, fieldwork, and analysis for commercial and public-policy studies.

HawkPartners

HawkPartners combines customer research with brand and growth strategy. Its services include market assessment, segmentation, customer journeys, communications testing, and CX and UX evaluation.

Heart+Mind Strategies

Headquarters in Reston, United States

Research and strategy consultancy studying the values and motivations behind people's choices. Its qualitative and quantitative services cover audience segmentation, message testing, brand tracking, opinion polling and online communities.

Inizio Ignite

Headquarters in United Kingdom

Inizio Ignite brings together Research Partnership, Putnam, Vynamic and STEM, providing health and life-sciences strategy, custom qualitative and quantitative research, syndicated patient and clinician studies, and analytics.

Ipsos

Headquarters in Paris, France

Ipsos provides international market and public-opinion research, including brand, advertising, customer experience, innovation, healthcare and behavioral research. Its local businesses include Ipsos-Ipec in Brazil, Ipsos Bva in France, Ipsos Doxa in Italy and Ipsos B&A in Ireland.

Kantar

Headquarters in United Kingdom

Global research and consulting company offering brand guidance, advertising evaluation, innovation research, qualitative studies and customer experience research.

Kokoro

Headquarters in United Kingdom

Consumer insight agency working on audience segmentation, brand and communications strategy, and proposition development. It helps businesses refine products and services and track brand progress.

Latana

Headquarters in Berlin, Germany

Latana provides managed brand-tracking research, combining consumer survey data collection, analytics and reporting to measure brand health, advertising awareness and competitor performance.

Luth Research

Headquarters in San Diego, United States

Full-service research firm conducting quantitative studies, moderated qualitative research, and telephone interviews. It combines custom studies with digital behavior data to examine customer journeys, advertising response, and shopping activity.

Magid

Magid provides research and consulting for brand, audience, customer-experience, and business strategy decisions. Its offering combines qualitative and quantitative research, data science, content evaluation, and brand tracking.

MarketCast

Research and analytics company evaluating advertising, brand performance, entertainment content, and sponsorship effectiveness through quantitative and qualitative research.

Material

Headquarters in New York, United States

Consumer insights and growth strategy consultancy combining qualitative and quantitative research, analytics, and behavioral science to guide brands, customer experiences, and market decisions.

MindMiners

Headquarters in Brazil

MindMiners provides consumer insights through a survey platform, respondent community, and research specialists. Its tools support custom questionnaires and regularly updated data on consumers, brands, and market behavior.

Morning Consult

Morning Consult provides consumer intelligence, brand and reputation tracking, and custom research. Its services use survey research to support brand strategy, pricing decisions, B2B research, and analysis of public and consumer opinion.

MSW Research

MSW Research provides brand strategy, advertising evaluation and tracking research. Its services combine consumer research and analytics to assess creative effectiveness, brand preference and growth opportunities.

National Research Group (NRG)

National Research Group provides research and strategy consulting at the intersection of entertainment, culture and technology. Its qualitative and quantitative work supports audience understanding, brand strategy, creative development and product decisions.

Nature

Headquarters in Melbourne, Australia

Australian research and strategy consultancy advising on brands, communications, products and customer experience. It combines qualitative and quantitative research, behavioural science and analytics, with services including segmentation, concept testing and brand tracking.

Nepa

Headquarters in Stockholm, Sweden

Marketing research and analytics company combining brand tracking, campaign evaluation and marketing mix modelling. Its researchers help clients connect consumer insight and advertising activity with business performance.

NewtonX

B2B research company sourcing verified professionals and supporting brand tracking, message testing, pricing research, product validation, and competitive analysis.

Opción Consultores

Headquarters in Montevideo, Uruguay

Opción Consultores provides market research, public-opinion studies and consulting in Uruguay. Its services include brand tracking, customer-experience research, product and price testing, and shopper ethnography.

Opinaia

Opinaia provides market research, public-opinion studies and customer-experience services using digital research technology. Its offerings include qualitative and quantitative studies, brand health, advertising evaluation and price testing across Latin America.

Provoke Insights

Headquarters in Ridgewood, United States

Market research and brand strategy firm supporting advertising, branding, and content marketing decisions. Its custom quantitative and qualitative programs cover brand equity, audience segmentation, creative testing, and consumer behavior.

PSB Insights

Research consultancy supporting audience, brand, communications and product decisions. Its offerings include segmentation, reputation tracking, choice-based product and pricing studies, and analysis of social conversations and other unstructured data.

Pureprofile

Headquarters in Sydney, Australia

Data and research company providing online sample, custom survey research, qualitative studies and analytics. Its services include interviews, groups and communities, brand tracking and product or advertising studies, alongside separately labelled synthetic-response products.

Q&Q Research Insights

Headquarters in Navi Mumbai, India

Research consultancy headquartered in Navi Mumbai, serving consumer goods, healthcare, automotive and retail businesses. Q&Q provides custom studies and tracking programmes covering brand equity, customer experience, pricing and mystery shopping.

Quadrant Strategies

Research and strategy consultancy supporting brand positioning, reputation, public affairs and product marketing decisions. It conducts research with specialist audiences, including policy professionals, technology decision-makers, business leaders and investors.

RED C Research

Headquarters in Ireland

RED C Research provides consumer, brand, experience and public-opinion research using online and telephone surveys, qualitative research, observational approaches and fieldwork in Ireland and international markets.

Redfield & Wilton Strategies

Headquarters in London, United Kingdom

Redfield & Wilton Strategies is a London opinion-research and strategy firm conducting bespoke and tracking polls, brand-perception research, consumer profiling and stakeholder studies across international markets.

Reppublika Research & Analytics

Headquarters in Austria

Full-service market and media research agency combining surveys, qualitative studies and behavioural analysis. It provides study design, data collection, analytics and brand tracking in German-speaking and Central and Eastern European markets.

RTi Research

Headquarters in Norwalk, United States

Market research firm applying survey research and analytics to brand strategy, product development, and customer acquisition. Studies include concept and product testing, pricing optimization, brand health tracking, and customer segmentation.

Savanta

Headquarters in United Kingdom

Research and consulting agency supporting consumer, business and public-sector decisions. Its services include brand research, customer experience, product development, surveys and data collection.

SKOPOS RESEARCH

Headquarters in Hürth, Germany

SKOPOS RESEARCH is a Hürth market-research institute providing quantitative and qualitative studies on markets, products, pricing, advertising and brands, including segmentation and customer research.

STRAT7

Headquarters in United Kingdom

Research and strategy group combining specialist agencies, qualitative and quantitative research, analytics, customer-experience research, segmentation, and insight communities.

Survation

Headquarters in United Kingdom

Survation provides public-opinion and commercial research, including online and telephone polling, qualitative research, audience segmentation, brand tracking and statistical analysis.

The Directions Group

Strategic insights firm conducting custom research for brand strategy, consumer understanding, communication, innovation, and product decisions.

The Farnsworth Group

Research firm conducting qualitative and quantitative studies of building-product customers, including tradespeople, suppliers, and homeowners. Work covers brand health, product development, and market sizing.

The Harris Poll

The Harris Poll provides market and public-opinion research, brand and reputation intelligence, and advisory services. Part of Stagwell, it combines custom research with tracking platforms and operates The Harris Poll UK, formerly Maru.

The Nursery Research & Planning

Headquarters in United Kingdom

Brand and communications research agency combining consumer exploration, idea development and campaign evaluation. Its services include segmentation, ethnography, brand tracking and analysis of customer data.

Toluna

Toluna combines research audiences and technology with custom qualitative and quantitative research. Its services cover product and concept evaluation, advertising, and brand health.

Trinity McQueen

Headquarters in United Kingdom

Research consultancy using behavioral insight to support advertising, audience understanding, brand development, and product testing.

Vital Findings

Vital Findings combines qualitative and quantitative research with data science, design, and research communication. Its work includes segmentation, customer journeys, brand and messaging research, communities, and tracking programs.

Yonder Consulting

Headquarters in London, United Kingdom

Yonder is a research and strategy consultancy providing consumer, brand, customer and public-opinion studies through quantitative surveys, qualitative research, tracking and data analysis.

YouGov

Headquarters in United Kingdom

Research and data analytics company offering public polling, brand tracking and custom quantitative and qualitative research using its international panel.

ZoomRx

ZoomRx provides life sciences market insights and research consulting. Its offerings include brand and promotional effectiveness tracking, patient insights, market intelligence, and marketing asset testing.