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Agencies offering Concept Testing in United Kingdom

Structured evaluation of product ideas, positioning, and creative concepts — often monadic — to predict appeal and purchase intent.

These agencies have a headquarters or office in United Kingdom. Confirm the locations and languages available for your project.

17 agencies to explore

All agencies in United Kingdom

Mustard Research

Headquarters in Manchester, United Kingdom

Manchester research agency helping organisations understand audiences, brand performance, customer experience and product opportunities. Projects include segmentation, concept evaluation and pricing research.

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ustwo

Headquarters in London, United Kingdom

Digital product studio offering discovery research, user research, stakeholder interviews and concept and prototype testing as part of product and service development. Its research helps teams define opportunities and refine digital experiences before and after launch.

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Vision One

Headquarters in London, United Kingdom

Vision One is a London research agency conducting consumer and B2B studies on brands, innovation, communications and customer experience, using qualitative and quantitative methods in the UK and international markets.

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Borderless Access

Headquarters in Bengaluru, India

Research and insights company offering consumer, B2B and healthcare panels alongside custom qualitative and quantitative studies. Borderless Access provides product and concept testing, brand tracking, customer experience research and analytics.

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IDEO

Headquarters in San Francisco, United States

Design and innovation consultancy using customer and employee research to shape products, services, and business strategy. Its research practice combines interviews, observation, and prototype testing to understand people's needs and evaluate new experiences.

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National Research Group (NRG)

National Research Group provides research and strategy consulting at the intersection of entertainment, culture and technology. Its qualitative and quantitative work supports audience understanding, brand strategy, creative development and product decisions.

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Pureprofile

Headquarters in Sydney, Australia

Data and research company providing online sample, custom survey research, qualitative studies and analytics. Its services include interviews, groups and communities, brand tracking and product or advertising studies, alongside separately labelled synthetic-response products.

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Quadrant Strategies

Research and strategy consultancy supporting brand positioning, reputation, public affairs and product marketing decisions. It conducts research with specialist audiences, including policy professionals, technology decision-makers, business leaders and investors.

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