Brand Research & Tracking agencies in United States

Adience

Headquarters in United States

B2B market research agency helping organizations understand customer segments, develop brands and products, and track market perceptions.

Burke

Headquarters in Cincinnati, United States

Marketing research and insights firm combining qualitative and quantitative research, advanced analytics, and strategic consulting to inform business decisions.

Catapult Insights

Headquarters in United States

Insights and innovation consultancy combining qualitative research, quantitative studies, and analytics. It investigates brand positioning, product development, target audiences, and customer journeys for consumer-facing businesses.

Clarion Research

Headquarters in New York, United States

Custom research consultancy using surveys, qualitative studies, and analytics to investigate markets and customer behavior. Its work covers brand health, customer experience, advertising, product innovation, and pricing across domestic and international markets.

CMB (Chadwick Martin Bailey)

Headquarters in Boston, United States

Insights and strategy consultancy supporting brand health, customer journeys, segmentation, and product growth. Its researchers combine qualitative methods and analytics, with capabilities including focus groups, ethnography, and usability research.

Decision Analyst

Headquarters in Arlington, Texas, United States

Research and analytical consulting firm combining qualitative studies, survey research, and statistical modeling. Its work supports brand strategy, product development, advertising, and customer experience decisions for consumer and business markets.

Good Run Research

Headquarters in Richmond, United States

Qualitative consumer research agency developing custom studies to help new brands build a presence and established brands remain relevant.

GQR

Headquarters in Washington, DC, United States

GQR provides polling, qualitative research and strategic advice for political campaigns, public-policy organizations and businesses. Its work includes communications, corporate reputation and brand development.

Heart+Mind Strategies

Headquarters in Reston, United States

Research and strategy consultancy studying the values and motivations behind people's choices. Its qualitative and quantitative services cover audience segmentation, message testing, brand tracking, opinion polling and online communities.

Inspire Research

Headquarters in Arlington, United States

Inspire Research connects life-sciences teams with patient and caregiver perspectives through qualitative interviews, quantitative surveys and patient-community analysis. Its work supports development decisions, brand strategy and patient-experience research.

KRC Research

Headquarters in Washington, DC, United States

Public opinion and market research consultancy within The Weber Shandwick Collective. It provides qualitative and quantitative studies, audience segmentation and tracking to inform communications, brand and stakeholder decisions.

MarketVision Research

Headquarters in Cincinnati, United States

MarketVision Research is a custom research firm supporting market discovery, brand development, innovation and launch decisions. It combines qualitative and quantitative research, behavioral science and research communities for consumer and business clients.

Material

Headquarters in New York, United States

Consumer insights and growth strategy consultancy combining qualitative and quantitative research, analytics, and behavioral science to guide brands, customer experiences, and market decisions.

PeopleMetrics

Headquarters in Fort Washington, United States

Research and customer experience firm providing custom qualitative and quantitative studies, NPS programs, and customer advisory boards. Its custom research addresses brand positioning, audience segmentation, product development, and campaign performance.

PlanBeyond

Headquarters in Seattle, United States

Market research and marketing strategy consultancy combining qualitative and quantitative studies to guide customer understanding, positioning, product decisions, and market opportunities.

Provoke Insights

Headquarters in Ridgewood, United States

Market research and brand strategy firm supporting advertising, branding, and content marketing decisions. Its custom quantitative and qualitative programs cover brand equity, audience segmentation, creative testing, and consumer behavior.

Quester

Headquarters in Des Moines, United States

Consumer research and strategy firm examining the stories, motivations, and behaviors behind brand choices. It combines social listening, qualitative research, quantitative designs, and linguistic analysis to inform brand positioning, segmentation, and innovation.

RTi Research

Headquarters in Norwalk, United States

Market research firm applying survey research and analytics to brand strategy, product development, and customer acquisition. Studies include concept and product testing, pricing optimization, brand health tracking, and customer segmentation.

SmithGeiger Group

Headquarters in Westlake Village, United States

Audience, brand and media research consultancy combining quantitative and qualitative studies with strategic advice. Uses surveys, focus groups, interviews and other audience research methods to guide content, advertising and product decisions.

The DRG

Headquarters in Wauwatosa, United States

Insights consultancy and Cortico-X division studying customer experiences, brands, employees, and markets to guide organizational decisions.

W5

Headquarters in Durham, United States

Custom marketing research firm combining qualitative inquiry, quantitative studies, and strategy services. Its work explores consumer motivations, brand positioning, product concepts, segmentation, and pricing decisions.

Borderless Access

Headquarters in Bengaluru, India

Research and insights company offering consumer, B2B and healthcare panels alongside custom qualitative and quantitative studies. Borderless Access provides product and concept testing, brand tracking, customer experience research and analytics.

Brandtrust

Research and strategy consultancy applying social and behavioral science to brand, customer experience and innovation questions. Its methods include narrative and contextual inquiry, social-data analysis, concept exploration and quantitative online validation.

Day One Strategy

Day One Strategy provides healthcare market research and brand strategy. Its services include qualitative and quantitative studies, patient journey research, segmentation, message and concept testing, social listening, and brand tracking.

Egg Strategy

Consumer research, brand strategy and innovation consultancy serving consumer goods and healthcare brands. Its work combines custom quantitative studies with interviews, ethnography and digital communities to inform segmentation, brand positioning and customer experience.

MMR Research

Headquarters in London, United Kingdom

Consumer and sensory research agency supporting product, packaging and concept development. Its research also informs brand strategy, portfolio decisions and pricing.

National Research Group (NRG)

National Research Group provides research and strategy consulting at the intersection of entertainment, culture and technology. Its qualitative and quantitative work supports audience understanding, brand strategy, creative development and product decisions.

PSB Insights

Research consultancy supporting audience, brand, communications and product decisions. Its offerings include segmentation, reputation tracking, choice-based product and pricing studies, and analysis of social conversations and other unstructured data.

Pureprofile

Headquarters in Sydney, Australia

Data and research company providing online sample, custom survey research, qualitative studies and analytics. Its services include interviews, groups and communities, brand tracking and product or advertising studies, alongside separately labelled synthetic-response products.

Quadrant Strategies

Research and strategy consultancy supporting brand positioning, reputation, public affairs and product marketing decisions. It conducts research with specialist audiences, including policy professionals, technology decision-makers, business leaders and investors.