Segmentation specialists divide markets and customer bases into meaningful groups based on needs, behaviors, and attitudes to guide targeting and positioning.
These agencies have a headquarters or office in New York, United States. Confirm the locations and languages available for your project.
Headquarters in New York, United States
Consumer insights and growth strategy consultancy combining qualitative and quantitative research, analytics, and behavioral science to guide brands, customer experiences, and market decisions.
View profileDay One Strategy provides healthcare market research and brand strategy. Its services include qualitative and quantitative studies, patient journey research, segmentation, message and concept testing, social listening, and brand tracking.
View profileConsumer research, brand strategy and innovation consultancy serving consumer goods and healthcare brands. Its work combines custom quantitative studies with interviews, ethnography and digital communities to inform segmentation, brand positioning and customer experience.
View profileNational Research Group provides research and strategy consulting at the intersection of entertainment, culture and technology. Its qualitative and quantitative work supports audience understanding, brand strategy, creative development and product decisions.
View profileResearch consultancy supporting audience, brand, communications and product decisions. Its offerings include segmentation, reputation tracking, choice-based product and pricing studies, and analysis of social conversations and other unstructured data.
View profileResearch and strategy consultancy supporting brand positioning, reputation, public affairs and product marketing decisions. It conducts research with specialist audiences, including policy professionals, technology decision-makers, business leaders and investors.
View profileReD Associates applies social-science and ethnographic research to growth strategy, customer segmentation, and organisational change. It studies people's everyday lives and cultural contexts to inform business, brand, and product decisions.
View profileHeadquarters in Waltham, United States
Life sciences consultancy with a primary market research practice for pharmaceutical, biotechnology and medical technology companies. Conducts qualitative interviews and quantitative studies to inform market access, product strategy, segmentation and pricing.
View profile